New terms that ultimately follow on from those announced last summer, but still left the option for users of the app to decline to share information. Refusal is no longer an option.
The goal: to further unify the Facebook ecosystem
Some users are starting to receive a WhatsApp notification asking them to accept the new terms of service for the service. Conditions for the most part related to the use that is made of their personal data and which they have no other choice but to accept on pain of not being able to use the WhatsApp system as of February 8.
By accepting this change, users agree to share their data not only with WhatsApp, but also with Facebook.
A set of data which, according to Facebook, will be used to “improve their services“, to “give you better personalized suggestions“, and of course to “show more relevant advertising on all Facebook Company products“. In other words: our information coming from WhatsApp can be thrown into the same cauldron as that coming from our Facebook and Instagram accounts in order to further profile our usage patterns and our tastes.
WhatsApp: encrypted messaging, yes but …
While WhatsApp is still paradoxically among the most secure messaging apps by virtue of its systematic end-to-end encryption, it is becoming increasingly evident that there will not be much private on WhatsApp after February 8. Of course, your messages and their content are still protected by encryption, but Facebook shows here that it is the metadata that matters. Not what you can tell your contacts.